It’s what we’ve been waiting for- a roadmap out of lockdown. And we’re so glad it has finally arrived. For Melburnians, the 24th of November sees the official end of restrictions, while the easing of lockdown will come sooner for our neighbours in NSW.Families will...
It takes just 7 seconds to make an impression. In the online world, your website’s first impression can go one of three ways.
If you currently have a business website, or you’ve ever considered building one, chances are you’ve come across WordPress. Often recommended for its flexibility, user friendly interface and the fact that the core software itself is free, WordPress is an ideal choice...
Setting up a brand-new website for your business can seem like a daunting task. With so many options available it can be difficult to know where to start, especially if technology and design are not your strong points. Below, we outline how to make the most of your...
Cheap or unreliable website hosting can adversely affect website performance, leading to negative consequences for your business. Below we explain the 6 most common issues experienced on websites with unreliable hosting, highlighting the importance of investing in a...
You’ve signed up for a website care plan – congratulations! You’ve taken an important step in ensuring the security, functionality and usability of your website. Below, we outline the key aspects of website maintenance you must be aware of, revealing how to maximise...
Is your website built for success? Does it convert customers, not just attract them? Is it mobile responsive and user-friendly? Building an excellent website now requires more than design. Below we have listed 8 must-have features for a successful website. Feeling a...
A website is the single, most important marketing tool you have at your disposal – standing head and shoulders above all other marketing channels including social media, content, email and traditional print. This article explains why. All other marketing directs the...
Is your digital marketing strategy attracting new patients online? Enhance your online results with these 20 vital steps for boosting new patient numbers. When it comes to healthcare, patients now have more options than ever before. With so much information available...
You never get a second chance at a first impression. A healthcare website is an extension of your business and can instantly persuade or deter a new patient from booking with your practice. Here are 16 elements that are present in every successful healthcare website-...
How often are new customers calling your business? The 12 proven strategies below have been identified by the expert marketing team at practiceedge as being the most practical, effective ways to ensure your phone keeps ringing. Improving return on investment is...
Considering building your business a website? Chances are you’ve come across WordPress or had it recommended to you. It’s no secret that here at practiceedge we’re big WordPress fans, we’ve been using the platform for over 10 years, build websites with it every day...
There are a variety of reasons why your competitors and the big brands don’t use a DIY template website. Learn the 8 reasons why you shouldn’t build your own website below. It’s tempting, isn’t it? Building your own website... The thought of the money you’d save. And...
Generating leads, enquiries and conversion from your website is an important part of growing your business and reaching the local community. Lead generation and conversion strategies are sequences in attracting your ideal customers then leading them to engage with...
Website users judge websites’ the same way they form opinions about people. Often within 7 seconds of meeting someone people have already formed judgements about that person - it is the same for your website online! It can only take 3 seconds for website users to form...